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NFT Product Analytics Suite

Status: Terminated

Team Name​

Health Hero

Payment Address​

0x9CcB0Fb827Aa2418121b6D20FD23c8e2c341b081

Overview​

Introduction​

Over billions of dollars of digital collectibles (NFTs) have been minted and traded. The people minting these tokens need to know who's interacting, buying, selling, and how they should best create them. They also need to know what different variations of digital collectibles have gamification or point elements that are attached to these assets and how users are receptive to this. With this information at hand, they can get faster and more effective feedback so they can make artful or functional digital collectibles that drive the right behaviors for that model. In the traditional space, companies have access to tools such as Segment and Google Analytics, that have become commonplace due to opportunity cost and user retention. We plan on bringing that functionality into the blockchain space.

Project Details​

The NFT Product Analytics Suite will aggregate various data points both off and on chain to provide NFT minters the metrics they need to use to decide how to best serve their target audience. This will include tracking the transfers of the user's minted NFTs, when and how much they are being sold for, and price trends. We will also aggregate the meta data associated with a given NFT to see the effectiveness of various gamification methods. With this data being tracked, you will be able to compare your NFTs to other leading projects and artists to see what the difference is and how to better target end users.

  • Data Gathering
    • Chain Indexer (find the indexer they've funded)
    • Marketplaces
  • Insights
    • Chain of custody
    • Price Trends
    • Revenue Tracking
    • Insights about projects

Ecosystem Fit​

Where and how does your project fit into the ecosystem? / What need(s) does your project meet?

  • With the largely growing adoption of NFTs, whether you are a game company or an NFT artist, a major pain point is the lack of easy access to metrics that are standard in other non-blockchain-based ecosystems. Those metrics have proved detrimental in how people decide to best present their offering to their target audience, but have remained largely out of reach for a large portion of the early adopters in the NFT space either due to time or technical experience. NFT artists and content creators will be able to track their progress, spot trends, and better tell what their customers want without getting lost in technical documentation or spending time manually collecting data. Companies won't have to devote time or development resources to come up with an in-house monitoring solution to track revenue, user adoption, and easily compare new ideas.

Who is your target audience (parachain/dapp/wallet/UI developers, designers, your own user base, some dapp's userbase, yourself)?

  • In-house
  • Blockchain companies and NFT-based Solutions
  • NFT artists and content creators

Are there any other projects similar to yours in the Substrate / Polkadot / Kusama ecosystem?

  • There are projects that index the chain, but none that are specifically tracking metrics that are related to NFTs both on and off chain

Team​

Team Members​

Team Leader:

  • Monty Lennie (CTO)
  • Anthony Diaz (CEO)

Team Members:

  • Umair Azhar (Senior Full Stack Engineer)
  • Hamza Liaqet (Senior Data Scientist)
  • Angel Leon (Product and UX)
  • Nicholas Vincent (Senior Full Stack Engineer)

Contact​

Contact Name:

  • Anthony Diaz (CEO)

Contact Email:

Website:

  • gohealthhero.com

Registered Address

  • Health Hero, Inc, 548 Market St, Suite 15351, San Francisco, CA 94104

Registered Legal Entity

  • Health Hero, Inc

Team's experience​

  • Mr. Diaz has over a decade of experience in leadership in healthcare, global product and platform development, and digital consumer engagement. Repeat founder. People leader that commands an uncanny sense of global business and brings global products to life that generate profit.
  • Mr. Lennie is a polyglot technology leader. Repeat founder. Grew numerous tech companies across enterprise SaaS. Motivated to lead engineering organizations to accomplish extraordinary things in the field of health. Medical school student turned CTO.
  • Mr. Azhar is a software engineer with over 7 years of experience. Mr. Azhar has a passion for back-end development with great instinct for reflecting code on user interfaces and user experience, Artificial Intelligence, machine learning, innovative technologies, and development operations. Strong leader with a tactical vision on integrating latest technologies into highly complex products. Mr. Azhar has driven development efforts for large teams of engineers and has an acute eye for security, product, and technology architecture
  • Mr. Liaqet is a passionate full stack machine learning engineer. Author of “Practical Machine Learning”. Author of “Practical Machine Learning”. Belief that if one has the right programming and problem-solving ability, then no problem is unsolvable. Loves solving challenging problems. Deploying strong algorithmic, AI, quantum computing, and mathematics to well-being is in his calling.
  • Mr. Leon is a U.S. Navy veteran, product, operations, and innovation leader overseeing teams that manage revenue, strategy, business, partnerships, information technology, product management, policy, security, workplace resources, and other cross-functional operations. Angel’s passion is on how to operationalize and productize integration technologies, patterns, best practices, and user interfaces. His experience includes a decade+ years in health IT, working with a wide spectrum of customers, including IDNs, payers, life sciences companies, and software vendors, with the goal of improving outcomes and reducing costs by aggregating and analyzing clinical, claims, and cost data.
  • Mr. Vincent is a software engineer with over 6 years of experience. Mr. Vincent has a passion for new technologies that was what originally drew him into the blockchain space back when he was first starting and has continued to drive his career goals. He has worked with and led multiple teams on blockchain implementation, cryptographic protocols, data analytics platforms staying in line with his passion by using new high throughput languages such as GoLang and Rust.

Team Code Repos​

Team LinkedIn Profiles​

Development Status​

Development Road Map​

Overview​

Total Estimated Duration

  • 8 weeks

FTE

  • 2

Total Costs

  • 0 USD (Terminated)

Tech Stack

  • We will be using rust as the primary language Rust
  • For the database we will be using PostgreSQL
  • The database will be exposed via a GraphQL node

Milestone 1 - On Chain Data Sources​

Estimated Duration

  • 4 weeks

FTE

  • 2

Costs

  • 15,000 USD
NumberDeliverableSpecification
0a.LicenseApache License 2.0
0b.DocumentationWe will provide both inline documentation of the code and a basic tutorial that explains how a user can run a local instance and / or fetch metrics using the application.
0c.Testing GuideCore functions will be fully covered by unit tests to ensure functionality and robustness. In the guide, we will describe how to run these tests.
0d.DockerWe will provide a Dockerfile(s) that can be used to test all the functionality delivered with this milestone.
0e.Press ReleaseWe will publish a press release that explains the use and benefits of having an NFT analytics suite to provide NFT artists and content creators a way to better tell what their customers want without getting lost in technical documentation or spending time manually collecting data. Additionally, this release will expose Health Hero's work with Parity and how we are enhancing their ecosystem.
1.Base Data Adapter / Data Adapter TemplateThis will include aggregating the various structs that are going to be used across the various data adapters(e.g. ink contract based NFT transactions, commodities frame pallet based NFTs, EVM contract based NFT transaction, etc.), and creating the abstracted structs with unified traits to allow them to be easily plugged into the routers. This could also be viewed as a data adapter template.
2.Base RoutersThis will include the basic functionality that will handle the parsing of the predefined structs supplied by the various data adapters.
3.Substrate Based Chain Indexer AdapterThis milestone will include building out a data adapter specific to Substrate Archive as well as enhancing support for various common NFT specific events
4.EVM Compatibility Layer AdapterImplementation of a data adapter for the EVM compatibility layer to allow us to process data from EVM based para-chains.

Milestone 2 - Off Chain Data Sources​

Estimated Duration

  • 4 weeks

FTE

  • 2

Cost

  • 15,000 USD
NumberDeliverableSpecification
0a.LicenseApache License 2.0
0b.DocumentationWe will provide both inline documentation of the code and a basic tutorial that explains how a user can run a local instance and / or fetch metrics using the application.
0c.Testing GuideCore functions will be fully covered by unit tests to ensure functionality and robustness. In the guide, we will describe how to run these tests.
0d.DockerWe will provide a Dockerfile(s) that can be used to test all the functionality delivered with this milestone.
1.Base Marketplace AdapterThis will include the marketplace_adapter module & will allow users to plug in the API of the marketplace of their choosing. The module will contain a struct with generic traits related to the various events the can get emitted from various marketplaces (e.g. Auctions, bids, sales, etc.)
2.OpenSea Marketplace AdapterImplementation of the data adapter for the OpenSea marketplace (e.g. transfer settings, supply models, transfer settings, etc.) as well as the standard marketplace adapter metrics (e.g. bid activity, frequency of listings & marketplace supply, etc.)
3.Front-EndBase implementation of the front-end of the application
4.AnalyticsThis milestone will include API endpoints & the front-end representation of the data to allows users to view key metrics (e.g. price trends, number of transfers, unique wallets, returning wallets) over edfined time periods.
5.KPI ReportsLogic to allow users to receive KPI reports detailing their progress in emails

Future Plans​

Here at Health Hero we have been focusing on providing an instant health engagement platform for employees, patients, and community members, but have always been at the convergence of health engagement and gamification. We saw an opportunity in applying gamification to well-being and released a well-being driven digital collectible game. With the analytics suite we will be able to better determine what we can do to drive user retention and engagement within our platform while at the same time providing incentives for our user's well being.

Additional Information​

We became aware of the Web-3 grants after our partnership with the Enjin team, which suggested that we should get in touch with the Web-3 Foundation. After discussing our main project with the team, they put us in touch with David Hawig given his previous experience in the healthcare space who then specifically went into the details regarding the grants and other types of support they can offer.